Jawbone Going Out of Business as CEO Moves on to New ‘Jawbone Health Hub’ Startup

In May of last year, speaker and fitness tracker company Jawbone ended production of its fitness trackers and started seeking a buyer for its speaker business, leading to speculation that the company was going out of business.

Jawbone denied claims that it was shutting down and planned to pivot to medical products for direct sale to clinical practitioners, but that may not have panned out, as The Information reports that the business is officially shutting down.

Jawbone has reportedly started liquidation proceedings and notices have been sent out to its creditors.

Jawbone co-founder and CEO Hosain Rahman has moved on to a new company called Jawbone Health Hub that is designed to make “health-related hardware and software services.” Many existing Jawbone employees have already transitioned to the new company.

I liked Jawbone’s products… I still have a Jawbone Jambox at home that I use all the time, and my UP3 served me well before I got an Apple Watch.

But, that’s the same story most people have said who owned an UP, there are still those who use them, but it’s getting less and less, and while Jawbone had a great app that could use the iPhone itself as a fitness tracker, they never did go that extra mile and make an Apple Watch app.

Roger Stringer spends most of his time solving problems for people, and otherwise occupying himself with being a dad, cooking, speaking, learning, writing, reading, and the overall pursuit of life. He lives in Penticton, BC