GoPro hires Apple designer Daniel Coster; shares jump

Fred Imbert, CNBC:

GoPro is having a good day. The wearable camera maker’s stock surged more than 19 percent Wednesday and the company announced it hired Daniel Coster away from Apple as vice president of design.

Coster was a core member of Apple’s industrial design team for more than 20 years and is credited with contributing to devices such as iPhone 4 and iPad wireless keyboard, the company said in a statement.

It’s interesting that hiring a single designer could have this type of effect, even if it is just a temporary stock price spike.

But, Coster does has his work cut out for him.

I’ve had GoPro cameras, and they are sorely disappointing.

Roger Stringer spends most of his time solving problems for people, and otherwise occupying himself with being a dad, cooking, speaking, learning, writing, reading, and the overall pursuit of life. He lives in Penticton, BC