Roger Stringer   About ▾

I'm Roger Stringer: a father, writer, developer, consultant, chef, speaker. Founder of TheInterviewr.

Video Archives


Apple iPhone 5S ad uses the Pixies to promote a new tagline: ‘you’re more powerful than you think’

 

An Apple advertisement airing on major networks tonight uses an alternative-rock classic to promote a new tagline for the iPhone 5S. A crowdsourced version of the Pixies’ “Gigantic” plays in the ad, which unveils a new tagline: “You’re more powerful than you think.”

The ad itself shows off the iPhone’s content creation features — music is a major part of the commercial, but gaming, photography, videography, and even a language translation app are also highlighted. You can watch the commercial below.

Filed Under: Video

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Guardians of the Galaxy trailer

 

Guardians of the Galaxy… a team of screw ups that manage to actually make interesting reading… and also look like they should manage to make a pretty good movie, a little different than the usual superhero movie that we usually get..

This looks like it should be pretty interesting, and you can’t really argue about the use of Blue Suede’s Hooked on a feeling being included…

Filed Under: Video

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What do do in Canada

 

A supercut of all the things James O’Malley did when he visited Canada.

There are a few more things to do up here than what he posted, but that really depends on where you are. My family and I live in Penticton, where you can golf and ski in the same day and are on the edge of the Okanagan Desert.

(Via The Loop)

Filed Under: Video

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Samsung goes back to trashing Apple in new pencil commercial

 

Samsung has come out with two new commercials directly trashing Apple products.

The first one, compares the iPhone 5 to the larger Galaxy Note 3, by watching LeBron James playing basketball…

The second spot directly takes on the iPad pencil ad voiced by Bryan Cranston.

These ads are just plain mean. Instead of highlighting the value of their products, Samsung finds points they can exploit to make empty claims showing their products are better.

I’m not a fan of this approach, and you’d think they’d be above this.

Filed Under: Video

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Samsung and Nokia score top points on the creep scale with their latest ads.

 

Samsung just released their “Are you Geared Up” ad to promote their Samsung Gear watch:

And Nokia just released their “Hairdresser’s assistant” ad to promote their Lumia 2520 tablet.

Both of these really don’t sell the products, they do get people talking about the products, but selling the products? No!

In the Samsung ad,  two men on a ski lift compete for the attention of a woman sitting between them. One man has a Galaxy Gear, while the other does not. The man with the Gear snaps pictures of his new crush, asks her to repeat her number out loud so his Gear can record it, and follows her down the mountain and he takes pictures of her. It’s a creepy affair.

Throughout the clip, his rival drops his skis, phones, and drinks as he attempt to check his phone — accidents that a Gear smart watch can supposedly help you avoid.

 While the Nokia ad… well… that is just something that makes no sense, but apparently, if you have a Lumia 2520, you can grow a mullet or get a haircut just by using the tablet…

Yeah… They did that…

Filed Under: Video

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